Monday, December 14, 2009

Looking to the future

I'm very excited for the new year that is ahead of us. 2009 has been all about business and getting everything lined up for when that wonderful thing call money drops. We've perfected our business plan, our stradegy, and definitely our budget, we revised, then revised again, then once again revised. We're as ready as we can be, at least until we get feedback, then the changes will begin again.

With all this time spent on the business side the creative side has been waiting quietly. So, every chance I get I like to sit down and read through the script. It's a way to remind myself what all this effort is for, this new education in business. I can see how people can get lost in the details and numbers of it all, looking forward to the future, asking all these question that really has nothing to do with the creative storytelling of filmmaking, like what kind of return can this film have? Which revenue stream is it best suited for? Who is our audience and how do we find them? And suddenly they find themselves overwhelmed and ready to chuck it all. I haven't gotten that far down the rabbit hole, but I can see how easy it could happen...at least to a writer / producer or writer / director / producer. Having to split your time between writing, visulizing the story and stradegizing how to make money back, that definitely makes a girl's head spin. I know it's helped me to take these little excursions back into the world that I love, to spend time with those characters that I know so well, those wonderful characters that I can't wait to introduce to you all, it's kept me focused, and reminds me why I'm so passionate about this project. And so I move forward, keep learning, keep searching and keep pushing.

So 2009 was the year of learning and 2010, what will come is unknown, it could be...the year the money drops, the year of standing on set, the year of dark editting suites... or and this is the way I like to think it'll be the year of one step at a time.

I'll keep you post.

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